Sentinel Digital Desk
In a recent ad of Vimal Elaichi, actors Ajay Devgn, Shah Rukh Khan and Akshay Kumar were featured and Akshay was trolled for promoting tobacco consumption, while in the past he said he would never promote a tobacco brand. Later, he apologized and promised to be extremely mindful in making future choices.
Akshay has been the brand ambassador of Dabur India for years and has been promoting the benefits of eating Chyawanprash and how it boosts immunity. In 2021, the brand was trolled when Akshay announced that he has tested positive for COVID-19
In 2020, Dabur Honey was at the centre of a controversy after failing the NMR purity test. Later, a new campaign was launched with Akshay, where called the nation together and pledged to build inner strength and fighting spirit.
In 2017, in a Fortune Oils TVC Akshay spends time with army jawans and cooks for them. The campaign portrayed the value of home cooked food
In the most recent TV campaign, Akshay played the role of a thief who breaks into Samantha Ruth Prabhu's house in the middle of the night and gets distracted when he sees a packet of Kurkure
In 2018, Akshay and Archana Puran Singh came together for a campaign for Anmol Biscuits with the tagline "Anmol Twin - Twiste Mein Naya Twist". The unexpected yet hilarious twist in the ad was very well received with the audience.
In 2021, Akshay also did a print ad camping for Fortune Chakki Fresh Atta, which highlighted the benefits of unadulterated flour. The ad was very well received with the audiences
In 2015, the brand signed Akshay as the brand ambassador and launched the TV Campaign featuring the actor and the Rasna girl, Avan Khambatta