Purabi Dairy takes part in IDF World Dairy Summit

GUWAHATI: Assam's largest dairy cooperative, West Assam Milk Producers' Cooperative Union Ltd (WAMUL), popularly known by the brand name Purabi Dairy, participated in the International Dairy Federation World Dairy Summit (IDF WDS) 2022, organized at the India Expo Centre and Mart in Greater Noida from September 12-15.

WAMUL was represented under the banner of National Cooperative Dairy Federation of India (NCDFI) with display of Purabi brand milk and milk products, stated a press release.

The four-day-long IDF WDS 2022 is a congregation of global and Indian dairy stakeholders, including industry leaders, experts, farmers and policy planners centering around the theme of 'Dairy for Nutrition and Livelihood'. Around 1,500 participants from 50 countries are expected to participate in IDF WDS 2022. The last such summit was held in India about half a century ago in 1974.

Prime Minister Narendra Modi inaugurated the summit on September 12.

Addressing the gathering, the Prime Minister expressed happiness that all the dignitaries from the world of dairy have assembled in India and said that the World Dairy Summit is going to be a great medium for the exchange of ideas. "The potential of the dairy sector not only gives impetus to the rural economy, but is also a major source of livelihood for crores of people across the world," he said.

Assam's dairy cooperative, WAMUL, through its brand Purabi has been a source of livelihood to the dairy farmers of Assam by ensuring round the year remunerative price and an assured market. Thanks to the esteemed consumers, Purabi is a household name for milk and milk products and is the most trusted and loved brand of fresh milk and milk products in Assam. This is in perfect sync with this year's theme for the World Dairy Summit – 'Dairy for Nutrition and Livelihood'.

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