Purabi Dairy's Purabi milk and its products are well known in Assam.
Since, Atmanirbhar Bharat mission has been started by our Government, I would like to request the dairy concerned if it can go for the tetrapack concept.
The milk tea prepared with 'Purabi' milk tastes much better than Amul milk. Infact, I had seen people in the streets preferring the milk tea prepared by 'Purabi'.
Our products produced in Assam can boost our economy if modern day concepts like that of Tetra packs can be started. Purabi cream taste is far superior than other cream products. But the perishable nature of its products is a deterrent.
To make it popular, it will have to reach to a larger segment of the population.
Hope the concerned authorities can spare a thought on this idea.
Tetra packs from Gujarat, Bihar, Karnataka has flooded our markets. This white dairy has a sizeable market and our youngsters can join in this white dairy revolution to make it at least available in our NE States as we need to pay a higher amount in NE as compared to Rest of India.
Purabi Pathak Barua,