English translation of Hriday Ek Bigyapon launched at the Gauhati Press Club

GUWAHATI: The English translation of Hriday Ek Bigyapon by renowned writer Anuradha Sarma Pujari was launched at the Gauhati Press Club on Wednesday. Hriday Ek Bigyapon by Anuradha Sarma Pujari was released 25 years ago. The English translation of the book, "My Poems are not for Your Ad Campaign," is done by Aruni Kashyap, who himself is a renowned international writer and a professor at Georgia University. He has already translated various Assamese novels and has gained popularity through his work at the international level.

Hriday Ek Bigyapon was published by an Assamese weekly newspaper in 1996, and it was published as a book by the Students’ Store publishing house in Guwahati in 1998. After its publication, it was one of the bestsellers. Renowned author and journalist Homen Borgohain was the one who inspired Anuradha Sarma Pujari to write this novel. The English translation of the book was published by Penguin Publications.

At the launch event, there was this interactive session between the writer, the translator, and various other journalists and well-wishers who attended the event. Nabin Baruah of Purbanchal Prakash addressed the whole meeting and congratulated the writer, Anuradha Sarma Pujari, as well as the translator. During the launch of the book, Anuradha Sarma Pujari shared her thoughts. When she started writing, she was in a dilemma about whether she would be able to write the book or not, but Homen Borgohain was the one who inspired her. In the beginning, she used to waste pages trying to come up with a beginning, but the encouragement she got from Homen Borgohain led her to complete her writing. Aruni Kashyap said that a responsible publishing house is very essential for a book to be translated. And translation workshops should be conducted in the state too.

The theme of the book revolves around the advertising sector. Anuradha Sarma Pujari was involved in the advertisement sector back in the 1990s, when she was in Kolkata. She wrote the book based on the experiences she had with the sector and her interactions with people that she gained while she was in Kolkata.

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