GUWAHATI: “We must make films for the audience. Only a good content can ignite and bring cine audience to the theatre halls since content is the key element for selling a cinema,” said film producer, playwright and noted designer Garima Saikia Garg.
While attending the ‘Open Forum’ of the 2nd Guwahati International Film Festival (GIFF) at Srimanta Sankardev Kalakshetra on Tuesday, Garg said, “We are yet to create a cine industry in the State. Only a good blending of content, publicity and technical sophistication can altogether contribute to the success of a cinema. It will eventually help a film in hitting Box Office.”
Stressing that publicity is very crucial and become a determinant in the success of a cinema, Garg further said, “A share of the producer’s capital should be kept aside for the publicity of the cinema.”
Interacting with the reporters during the ‘Open Forum’, Assamese actor and filmmaker Kenny Basumatary, who has been best known for directing the martial arts comedy film ‘Local Kung Fu’ said that the success stories of films like ‘Mission China’ and ‘Village Rockstars’ have encouraged and boosted the morale of the contemporary Assamese filmmakers. However, Basumatary maintained that there should be a platform where the filmmakers and producers can seat together and interact with each other like that of the ‘Film Bazaar’.
Highlighting on the contemporary Assamese cinemas, noted cine critique Pranjal Borah said that Assamese filmmakers have been attempting to experiment both in content and structure in making cinema. “As such, innovative sense of scripting is one of the rarities we can witness today. Improved elements like rich in cinematic view have been encouraging,”
Borah said. He further said that a few regional films have overcome the conventional threat created by the big budget cinemas. “Digital filmmaking has an important role to play to mitigate the stereotype ideas that filmmaking is an expansive business. Moreover, trailer of a cinema is also playing a vital role in the success of a particular cinema,” he added. The ‘Open Forum’ was also attended by filmmaker Dhrubajyoti Bordoloi, writer and filmmaker Parthajyoti Baruah. The session was moderated by filmmaker Prerona Barbaruah.