Focus on Growing Biz in Online Space: Motorola

New Delhi: Lenovo-owned handset major Motorola that saw its India shipments decline a whopping 70 per cent year-on-year (YoY) in 2018, is re-energizing its focus on growing business in the online space, a key company official has stressed.

A popular player in the affordable and mid-price segment in the country not-so-long ago, Motorola’s phone business has nosedived considerably in the wake of tough competition coming from its Chinese rivals.

“Our current focus is to grow the business in online space where we see opportunities. We do not require any specific headcount to grow the business. We operate in dual channel – both offline and online – and we would continue to have a very strong partnership with Flipkart,” Prashanth Mani, Managing Director, Motorola Mobility India, said.

Asked if the company was mulling to discontinue any particular Moto or Lenovo series, Mani said: “Not specifically any series but there were products in sub-Rs 10,000 category which we exited. Unless we see it profitable, we will not launch in that category in India.” (IANS)

Also Read: How Motorola lost its grip in India