Centre needs to study heavy discount on online sale: Letters to The EDITOR

Centre needs to study heavy discount on online sale

Multi-page super-costly advertisements are usually seen in leading newspapers offering extraordinary heavy discounts on popular branded electrical and electronics items. Even extra heavy discount is added if items are purchased through credit cards issued by some specific banks.

Discussion with dealers all over the capital city of Delhi investing hugely for trade of these items revealed that companies sell all their obsolete models and returned items after claim lodged by consumers through such online sale. If it is really so, then all such media publicity should be directed to compulsorily mention about such bitter reality. Obsolete models and returned items on claim can then also be sold through dealer network abolishing warranty conditions and clearly mentioned on items and invoices about discounted rates, where consumers will be at advantage on selecting required items by seeing in showrooms of dealers.

The Department of Consumer Affairs should make proper study report on aspect of heavy discounts through online sale, and the logic behind banks giving extra discounts if such online purchase is made through their credit cards.

Madhu Agrawal,

1775 Kucha Lattushah,

Dariba, Chandni Chowk,

Delhi-110006.