New Delhi: Popular Singer Daler Mehndi has purchased a piece of land in Metaverse and named it 'Balle Balle Land.'
With this, Mehndi has joined the top league of Facebook and Microsoft Zepeto, NVIDIA, Sandbox, Tencent, Decentraland, Roblox to become the first-ever Asian to acquire land in Metaverse.
As per reports, Mehndi will host Bollywood films, music, concerts by various artists across Pop, Hip Hop, Rap, Sufi, and regional music. Balle Balle Land marks the first land purchase on Metaverse in India.
The land was officials inaugurated on holi.
Recently, the singer became the first Indian to perform at a Metaverse concert.
Commenting on the same, Mehndi said, ''I went to the metaverse party night with a very open mind and my experience there was wonderful. People listening to the song have now gone online. I believe now the future will be online only.''
''The physical world has its own charm but the metaverse is different. I enjoyed performing at Party night. Now I always want to be there and that's why I created Bat Ball Land,'' he added.
What is Metaverse?
Metaverse which is a very broad term is becoming very popular in technology and business. It's a virtual world environment that can be accessed by people through the Internet.
Metaverse is often used to describe the gaming world. Here, the user, with the help of a character in the game can walk and interact with other players as he/she do in
As of now, often people use mediums like social media or other online platforms to connect with each other but after a new online space is created from the Metaverse, the people will be able to interact with each other as they do in the real world.