Itanagar, April 26: The media industry in Arunachal Pradesh on Thursday got a major boost with the launching of new English daily and a high-definition digital cable network by Chief Minister Pema Khandu.
The Arunachal Herald, the daily newspaper, and the Arunachal Cable Communication (ACC) are owned by former MLA Kipa Babu.
Launching the newspaper, Khandu said Arunachal Pradesh and its problems get less attention at the national level due to the marginal presence of media in the State, whereas neighbouring States like Assam has a stronger media presence, both print and electronic.
The Chief Minister lauded the efforts of Babu, terming it a ‘historic occasion’.
Khandu, however, attributed the lower presence of media in the State due to viability problems and said that the Information and Public Relations department had already formulated certain policies to encourage the growth of media in the State, which would be announced soon.
On the new cable network, Khandu said: “On the positive side this will go a long way in providing uninterrupted services owing to the mountainous terrain of the State as the satellite signals get disrupted for months due to monsoon.”
Stating that media has a great role to play, the Chief Minister exhorted the scribes, both print and electronics, to give due coverage to the uncovered districts of the State.
Talking about the importance of social media, Khandu disclosed he had instructed his ministers, MLAs and even officers to utilize the social media like facebook and twitter to highlight the development works under their respective areas so that it reaches the masses.
He added that the poor connectivity in the State would soon end with the installation of 1,800 mobile towers with an estimated cost of Rs 1,800 crore in unconnected areas across the Arunachal.
“The Union Communication Ministry has approved the project and works have already started at Pasighat in East Siang district,” he said.
Earlier, Babu explained about the advantages of the cable network over DTH network, saying that cable works even during adverse climatic conditions while the satellite network stop getting signals especially during monsoon.