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Toothpaste launched

Sentinel Digital DeskBy : Sentinel Digital Desk

  |  1 Feb 2018 12:00 AM GMT

Guwahati, Jan 31: Amway India has announced its entry into kid’s oral care segment with the launch of GlisterKids toothpaste. The launch has marked expansion of the flagship global oral care brand Glister in India which has won the trust of millions of valued consumers for generations over five decades globally. Chief Marketing Officer, Amway India Sundip Shah said, “Glister is one of the most popular global brands in the 100-crore club of Amway which is ensuring oral hygiene for consumers globally for the last fifty-four years. Through the launch of the Glister Kids toothpaste, we would like to capture children’s interest in oral hygiene so that it is easy to inculcate the good habit of brushing. We are confident that the newest extension of Glister will win the trust of parents and help them develop healthy oral care habits in kids at an early age.” This was stated in a press release.

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