Twitter selling its NFL ad spots for over $50 mn

New York, June 23: Micro-blogging website Twitter is planning to sell the ad packages linked to US tiol Football League (NFL) games streaming — which it purchased for $10 million back in April — for nearly $50 million, a media report said on Thursday.

Twitter paid for the right to stream 10 of the NFL Thursday night games and Twitter CEO Jack Dorsey had hinted that this deal would help the company earn better traffic, tehnology website Re/Code reported. Dorsey and COO Adam Bain were in France at the annual Cannes Lions ad festival this week, working to drum up business. IANS