San Francisco: US lawmakers have sought answers from Amazon CEO Jeff Bezos on what the platform is doing to rid it of fake product reviews. In a letter on Tuesday, Frank Pallone Jr., Chairman of the House Commerce Committee, and Jan Schakowsky, who leads the committee’s consumer protection panel, asked Bezos how Amazon identifies, prevents and responds to fraudulent product reviews.
“Amazon can and should do more to protect consumers from these deceptive practices and we would like to better understand what measures your company is taking to address this issue,” the two Democrats wrote. They also pointed out that fake product reviews also hurt competitors who play by the rules. The lawmakers cited a BuzzFeed News report which said that unscrupulous businesses pay as much as $10,000 per month to generate positive reviews on Amazon that will trick consumers into buying their products. (IANS)