San Francisco: Aiming to let its users know that dangerous viral pranks such as the Bird Box challenge or the Tide Pod stunt have no place on the platform, video-sharing giant YouTube has updated its community guidelines. The move comes in the wake of Bird Box challenges that are going viral, and that urge participants to go around wearing blindfolds. “YouTube is home to many beloved viral challenges and pranks, but we need to make sure what’s funny doesn’t cross the line into also being harmful or dangerous.
“We’ve updated our external guidelines to make it clear that we prohibit challenges presenting a risk of serious danger or death, and pranks that make victims believe they’re in serious physical danger, or cause children to experience severe emotional distress,” Camilla, Community Manager, TeamYouTube, wrote in a blog post late on Tuesday. (IANS)