Toyota Partners With Karbi Youth Festival To Celebrate Assam’s Rich Cultural Heritage

DIPHU: Toyota Kirloskar Motor and its dealer partner Gargya Toyota have joined hands to be associated with the 51st Karbi Youth Festival (KYF), one of the prominent cultural events of Northeast India. This festival, one of the oldest and biggest ethnic festivals of the region, will be organized from February 15 to 19 at Taralangso in Diphu in Assam's Karbi Anglong district.

The Karbi Youth Festival is a colorful celebration of the Karbi people's tradition, art, and culture, one of Assam's Indigenous ethnic groups. The festival this year is set to have an exciting array of activities that feature a fusion of traditional and modern performances. The visitors can anticipate Karbi folk music and dance, traditional handicrafts, indigenous attire, storytelling sessions, and an assortment of local food.

Mr. Rahul Dev Sharma, Managing Director of Gargya Toyota, expressed pride in partnering with the festival, stating, “We are proud to partner with the Karbi Youth Festival, which celebrates the rich cultural heritage of the Karbi community. This collaboration reflects our commitment to promoting cultural preservation and community development in the region.”

The partnership is expected to draw significant local and national interest, further supporting initiatives aimed at advancing tourism and cultural heritage in the region. The festival provides a platform for presenting the distinct identity of the Karbi people along with promoting community development and interaction.

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