100 Million Users Tuned Into Hotstar At ICC Cricket World Cup

New Delhi: The day of the India-Pakistan clash at the ICC Cricket World Cup 2019 on June 16 helped streaming giant Hotstar record 100 million active users — its largest ever single day reach. As much as 66 per cent of Hotstar’s reach was witnessed from towns beyond the big metros, according to a company statement. It also registered record-breaking concurrency of 15.6 million, the highest ever for an ODI match, marking a 1.7x increase in average concurrency compared to any other India match. IANS

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