ICC to launch tender process for media rights on June 20

DUBAI: The International Cricket Council (ICC) will release its first Invitation To Tender (ITT) for media rights for the next cycle of its events, starting in 2024, on June 20, the world governing cricket body said on Friday.

The ITT is for the Indian market only, with up to six packages available across TV only, digital-only, or a combination of both.

The special feature of the ICC rights is that for the first time ever, men's and women's rights will be sold separately, and prospective partners can bid for 16 Men's events (over 8 years) and six Women's events (over 4 years), totalling 362 and 103* matches respectively.

According to ICC, the interested parties will be required to submit a bid for the first four years of men's events. However, they also have the option of bidding for an eight-year partnership. IANS

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