Roles of traditional print & electronic media highlighted, Shillong
SHILLONG: Meghalaya Minister for Revenue and Disaster Management, Kyrmen Shylla on Saturday stated that the traditional print and electronic media are still the outreach medium to provide information to people in any catastrophe, even as he acknowledged that the role of the social media has had its way in providing information that should be re-confirmed.
Speaking as the Chief Guest during the Training Programme on the ‘Role of Media in Disaster Management’ held at Pinewood Hotel here on Saturday, Shylla stated: “The traditional media continues to provide genuine information and they are the link between the government and the public especially for dissemination of information in disaster and post-disaster phases before the other agencies come into play. Social media helps us in gathering information to a point that makes the government institutions to reactivate and refurbish themselves to act on an actual situation and not on falsehood.
Stating that in the present era where social media has become a powerful tool of communication, it allows the media to stay updated and disseminate information of the concerned areas which are affected during disasters thereby enabling the masses to have firsthand information about the situation.
The Minister also hoped that the training programme will go a long way in sensitizing the media in disaster risk reduction and will further add to the capacity building of the media thus enabling them to respond more effectively during and after the disaster.
Others who spoke during the inaugural programme included I. Mawlong, Executive Director, Meghalaya State Disaster Management Authority; R. Nongkhlaw, Deputy Director, Directorate of Information and Public Relations; S. Bordoloi, Consultant, SDMA; Snehasis Sur, senior journalist and president, Kolkata Press Club and David Laitphlang, president, Shillong Press Club.
The inaugural programme was followed by a training programme where Snehasis Sur as the Resource Person delivered a lecture on ‘Disaster Management, Disaster Reporting, and Crisis Communication’. It was followed by an open forum, brainstorming and idea generation sessions. The programme was organized by the Meghalaya State Disaster Management Authority in collaboration with the DIPR and the Shillong Press Club.