The Indian Institute of Creative Technologies (IICT) and YouTube have marked a key milestone in the 'Create with AI' programme with the launch of its first four AI-enabled short films.
The films developed by Eleventh Door Studio, Avium Studios, Karthik Kult Kreations and Kalpanik Films LLP were unveiled at the IICT Theatre in Mumbai and released by the filmmakers on their YouTube channels, along with IICT.
Filmmaker Rajesh Mapuskar attended the showcase, engaging with the creative teams.
Dr Vishwas Deoskar, CEO, IICT, said, "India has the opportunity to lead the next chapter of AI-led filmmaking. The Create with AI programme brings together institutional mentorship and access to advanced AI tools, giving Indian creative studios the opportunity to experiment, build capabilities and develop new filmmaking workflows. This is an important step towards creating an ecosystem that can place India at the forefront of AI-driven storytelling."
Speaking to the media, Dr Vishwas said, "We want to boost the filmmakers of India at the national and international levels... The scope is very big. Technology is evolving at a very rapid pace, and creativity has to evolve alongside it. That merger between technology and creativity is extremely important. We have already seen what AI can do and the possibilities it can unlock. It is important for us to understand the immense potential of AI and recognise the many things it can enable in the creative space."
Gunjan Soni, Managing Director - India, YouTube, said, "India has always been an extraordinary storytelling nation, but we are now seeing independent creators build production powerhouses on their own terms. Generative AI fundamentally removes production bottlenecks-giving creators valuable time back to focus on writing, world-building, and craft. Our partnership with IICT demonstrates what happens when fearless Indian storytelling meets frontier technology to produce world-class cinema on an independent scale."
Ninad Raikar, COO, IICT, said, "The question for us was never whether AI will replace creativity, but what becomes possible when we equip creators with these new tools. Create with AI was designed as a hands-on experiment-bringing together Google and YouTube's AI technologies, IICT's infrastructure and faculty mentorship, and the imagination of filmmakers. The four films show that AI is most powerful when it expands creative possibilities while the filmmaker remains firmly at the centre of the storytelling process." (ANI)
Also Read: Mike Flanagan screened 1400 actors before locking Summer H. Howell for ‘Carrie’